Shiji Horizon Distribution and Kismet Partner to Enable AI-Driven Hotel Discovery and Direct Bookings

Atlanta, Georgia, 5月 25, 2026 – Shiji, the global leader in hospitality technology, announced today a strategic collaboration between Shiji Horizon Distribution and Kismet, a technology company focused on enabling hotels to operate effectively in the AI-driven travel landscape. By combining Shiji’s real-time ARI (availability, rates, and inventory) data infrastructure with Kismet’s AI structuring and connectivity capabilities, the partnership enables hotels to transform their content into AI-readable formats and connect directly with emerging AI-powered discovery and booking platforms. Early results from a customer show a 2.1x increase in direct revenue and 17% of bookings influenced by AI-assisted channels within 60 days.

As traveler behavior shifts toward AI-powered search and booking through platforms such as ChatGPT and Google Gemini, hotels face a growing challenge: most hotel content and distribution systems are not designed for machine consumption. Kismet addresses this gap by structuring hotel data into formats optimized for AI platforms and enabling connectivity through emerging protocols such as MCP, allowing AI agents to search, compare, and transact on behalf of travelers.

Shiji Horizon Distribution complements this by providing the foundational layer of accurate, real-time ARI data and controlled distribution. Together, the two technologies ensure that hotel content is not only visible in AI environments but also bookable through trusted, direct channels.

“This collaboration represents an important step in helping hotels adapt to a rapidly changing distribution landscape,” said Natalie Kimball, VP, Strategic Account Management, Americas & EMEA at Shiji Horizon Distribution. “Shiji provides the trusted, real-time data layer that hotels rely on, and by working with Kismet’s AI capabilities, we are enabling that data to be discovered and acted upon in entirely new ways, supporting hotels in generating more direct revenue, reducing reliance on intermediaries, and capturing demand earlier in the guest journey.”

Through this integration, hotel data, including room types, rates, availability, amenities, and rich content, is transformed into structured, machine-readable formats. Kismet’s platform then connects this data to AI-driven interfaces, while Shiji Horizon Distribution ensures continuous synchronization with live inventory and booking systems.

This approach allows hotels to maintain control over pricing, branding, and guest relationships while reducing dependency on third-party intermediaries. At the same time, it supports a consistent and accurate presence across AI-driven channels, where structured data and real-time access are critical for visibility and conversion.

“At Kismet, our focus is on helping hotels become discoverable and transactable in the AI era,” said Jason Cincotta, Co-Founder, Kismet. “By working with Shiji, we can pair AI-ready data structuring with a reliable source of real-time hotel inventory, creating a seamless bridge between hotels and the next generation of travel discovery platforms.”

This collaboration highlights a broader shift in hotel distribution, where success increasingly depends on the ability to serve both human and machine audiences. By combining Shiji’s distribution infrastructure with Kismet’s AI-focused technology, hotels can begin to participate more effectively in AI-driven booking journeys while maintaining control over their content, pricing, and guest experience.

For more information, visit: https://www.shijigroup.com/horizon-distribution